Smart Grid Options. Watched in real time.
dig delivers a live read on the forces shaping brands across social — from creator sparks and product launches to cultural shifts and emerging narratives.
The stories driving the Smart Grid Options conversation.
Narratives, not hashtags. dig surfaces the meaning behind each clip, ranking the stories by momentum and breaking them down by generation.
What people really think about Smart Grid Options right now.
The narratives that haven't hit yet.
Early negative signals that give comms a head start before the story spreads.
Who's actually calling the Smart Grid Options conversation.
The near-total absence of utility and official voices leaves the narrative to skeptics and DIY energy creators, and it shows in the sentiment.
The smart-meter scandal, AI data-center strain, DIY microgrids, home battery storage, and EMF privacy fears. Tracked.
Each storyline shaping how people talk about their grid options, plus the trust and safety friction utilities can't ignore.
The actions your team can take this week.
The creator to engage, the narrative to get ahead of, and the talking point that needs to be ready before the story moves.
Built for real-world research
Watch how dig’s intelligence engine, chatbot, and tools work together to deliver defensible insights.