Sencha Naturals. Watched in real time.
dig delivers a live read on the forces shaping brands across social — from creator sparks and product launches to cultural shifts and emerging narratives.
The stories driving the Sencha Naturals conversation.
Narratives, not hashtags. dig surfaces the meaning behind each clip, ranking the stories by momentum and breaking them down by generation.
What people really think about Sencha Naturals right now.
The narratives that haven't hit yet.
Early negative signals that give comms a head start before the story spreads.
Who's actually calling the Sencha Naturals conversation.
Creators and Costco shoppers own the Sencha Naturals story — the brand's owned channel is a fraction of the reach, so the commerce upside is in seeding and re-sharing the UGC that already converts.
First Harvest Ceremonial, Mini Shaker, Everyday Organic, Variety Packs, Emperor's Matcha. Tracked.
Each Sencha Naturals product's top narrative, plus the demand signal e-commerce may not see coming yet.
The actions your team can take this week.
The creator to engage, the narrative to get ahead of, and the talking point that needs to be ready before the story moves.