Novonesis. Watched in real time.
dig delivers a live read on the forces shaping brands across social, from creator sparks and product launches to cultural shifts and emerging narratives.
The stories driving the Novonesis conversation.
Narratives, not hashtags. dig surfaces the meaning behind each clip, ranking the stories by momentum and breaking them down by generation.
What people really think about Novonesis right now.
The narratives that haven't hit yet.
Early negative signals that give comms a head start before the story spreads.
Who's actually calling the Novonesis conversation.
A blend of Novonesis's own brand, employee and partner posts with the wider biotech, fermentation and microbe-science conversation the biosolutions company operates in.
The biology-first identity, biology instead of chemicals, bio-ag in the field, cultures and fermentation and gut health, purpose and the next generation, and the business under pressure. Tracked.
Each storyline shaping how Novonesis and its biosolutions category show up on social, from microbes-replacing-chemicals science to the macro headwinds a global enzymes producer has to watch.
The actions your team can take this week.
The creator to engage, the narrative to get ahead of, and the talking point that needs to be ready before the story moves.