Imperial. Watched closely.
dig delivers a live read on the forces shaping brands across social, from creator sparks and product launches to cultural shifts and emerging narratives.
The stories driving the Imperial College London conversation.
Narratives, not hashtags. dig surfaces the meaning behind each clip, ranking the stories by momentum and breaking them down by generation.
What people really think about Imperial College London right now.
The narratives that haven't hit yet.
Early negative signals that give comms a head start before the story spreads.
Who's actually calling the Imperial College London conversation.
Two separate conversations run in parallel: newsrooms quoting Imperial science, and students describing what it costs to study here. They almost never touch.
Climate research, medical research, engineering, the Business School, careers, student experience. Tracked.
Each strand of the Imperial conversation with its live sentiment, and the read a university communications or recruitment lead would want before an open day.
The actions your team can take this week.
The creator to engage, the narrative to get ahead of, and the talking point that needs to be ready before the story moves.